A conversion rate is the percentage of visitors to your site who take the desired action, such as a purchase. This ratio can be increased through implementing various Ecommerce Hacks that can double it! This blog post will discuss 6 hacks that you should implement to increase your conversion rates and generate more revenue for your business. Without wasting time, let’s take a look at them!
Use a Large, Bold Headline to Draw Attention
The first thing that you have to do is create a large, bold headline. Place it above the fold so visitors are immediately drawn to your site and see what they can expect from this page. This will help them decide if they want to spend more time on your webpage or not!
The right word choice can make a huge difference in the success of your page. The words you choose should be straightforward to avoid confusing visitors or making them feel like they are not qualified enough to understand what is being said. For example, instead of writing “We offer a variety of options for your business,” you should write “Our Solutions Will Meet Your Specific Needs”.
Create an Easy Sales Funnel
Creating an easy sales funnel is basically guiding visitors through different steps and eliminating any possible roadblocks so that they can quickly reach the final goal: purchasing your product. An e-commerce sales funnel should be simple to follow and should contain small but necessary steps that are easy for customers to understand. It is important not to overwhelm them with too many choices and options. They should be able to find what they need to make a purchase easily!
A straightforward sales funnel will help you increase your conversion rates by 50%. Since the process is easier for visitors, it allows them to take more steps, resulting in reaching their goal faster than ever before. This will keep your business in mind and prevent them from forgetting about it over time.
Optimize Your Images for Mobile Viewing
More and more customers are using their smartphones to browse the internet. This means that you need to optimize your images to be easily viewed by anyone who is browsing on a mobile phone.
For example, if you have an online clothing store and want people to click on certain items to learn more about them or purchase, you need to create a large image that will allow them to take a better look at it.
Add Testimonials to the Product Page
Adding testimonials to the product page will convince visitors to make a purchase. They need to see that other people are satisfied with your business and trust you enough to buy from you. This means that if someone sees “I love this sweater! I received it just in time for my birthday party” next to an image of a sweater, they will probably want to buy it as well!
Testimonials should be concise. The more you include, the better your conversion rates will become since people are looking for someone else’s opinion before purchasing.
Offer Free Shipping On Bulky Orders
Free shipping is one of the most common e-commerce hacks that businesses implement. It helps them increase their conversion rates by making customers feel like they are getting something for free!
Offering free shipping on orders over a certain limit will encourage visitors to make purchases since this sounds more appealing than paying $25 or 30 dollars so that they can receive their items.
It is important to make sure that the limits are reasonable and not too high or low! You want your customers to feel like they benefit from this offer without making it sound like you’re trying to get rid of all of your inventory in one go.
Include Social Proof in Your Product Descriptions
Social proof is a great way to convince your customers to trust you and feel like what they are purchasing will be worth the money! If you do not include social proof in your product descriptions, people might think that what they’re buying isn’t good quality or doesn’t exist! You want to convince your customers that they can trust you and the best way to do this is with social proof.
People who visit product pages want to know how many people bought this item for them to determine if it’s the right choice or not. This means that including social proof such as “Over 100,000+ customers chose this item” will reassure them that many people have decided to purchase it.
This blog post has given you six great e-commerce hacks that will double your conversion rate. Implementing some or all of these into your online store is a step in the right direction to increasing sales. Who are these 6 tips helpful for? Anyone who wants more conversions, customers with low prices on their products, and those looking to increase mobile traffic!
