At CES 2026, Dell admitted that "AI PC" marketing is failing to drive sales, prompting a pivot back to the XPS brand and traditional performance.
Consumer Tech
At CES 2026, Dell admitted consumers don't care about AI PCs, pivoting back to battery and performance as Microsoft's Copilot+ push hits a roadblock.
AMD formally notified partners that GPU prices will rise by at least 10% starting in 2026. Soaring GDDR memory chip costs and AI market focus are blamed for the hike.
Amazon has acquired Bee AI, a startup behind an AI-powered voice wristband, signaling a deeper commitment to integrating AI into hardware and potentially enhancing Alexa and Echo devices.