Players blame game development business for installing spyware on their machines, game developers after the controversy began removing tracking software, but still, like to use.
Adam Lieb, CEO of Red Shell developer Innervate, denied that the company collected user identity information, saying the company complied with the EU Data Protection Law GDPR regulations.
Lieb insists that they don’t care who the user is and that Red Shell is spyware. The developers said they want to improve the marketing of the game.
Lieb claims:
“People can have their own opinions on it but our data is not personally identifiable information (PII). We don’t want PII, we don’t care who these people are, and nor do our customers, what they care about is knowing if this is the same computer or person, not who that person is.“
While Lieb says it would be possible to get the same attribution using less information from gamers and their devices, “the more data points we strip away, the less accurate it is, which is, therefore, less useful.”
Via: wired
