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Generative AI has spread quickly, and social networks now teem with its output. Fake accounts, lifelike profile photos, invented backstories, and automated scam messages arrive at scale.
Meta wants to push back. To curb online fraud and help users spot genuine people, the company has introduced a new Facebook Verified badge.
This badge differs sharply from the paid Meta Verified subscription. The new real-person mark costs nothing. Above all, it lets ordinary users prove to others that they are genuine human beings.
How Verification Works
The process stays refreshingly simple. To earn the badge, a user records a short face-scan selfie video through the system. Meta then compares that video against the account’s existing profile photo, and the whole check takes only a few minutes.
Main Conditions and Features
Several requirements and traits define the badge.
First, eligibility has a floor. Users must be at least 18 years old, and the account must comply with Facebook’s Community Standards.
Second, the feature is completely free. Unlike the monthly Meta Verified subscription aimed at creators and businesses, this option opens to all ordinary users at no cost.
Third, placement matters. Once verified, the badge appears on Marketplace, Facebook Dating, and other key interaction areas across the platform. Consequently, buyers, sellers, and daters gain more reason to trust one another.
What the Badge Does Not Mean
Meta draws a careful boundary here. The badge confirms identity authenticity alone. However, it does not certify a user’s background, nor does it vouch for the credibility of their behaviour.
Scope also has limits. The feature does not apply to Pages or to Pro Mode accounts.
Meta says the rollout begins next Monday, 27 July, in select regional markets. From there, it will reach global users gradually.
Also New: Testing Immersive Full-Screen Video
Meta paired the verification news with several video upgrades. The company keeps strengthening its immersive video experience. Clearly, it aims to counter TikTok’s short-form momentum.
Facebook is currently testing a new browsing mode for some users. Open the app, and a full-screen video plays straight away.
Not everyone will welcome that default, though. Users who dislike leading with video can switch back at any time. In short, the familiar Feed-first interface remains one tap away.
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